SparkTank
Dr Jo Langham
CEO / Founder
Jo'Anne is a human-centred designer with over 20 years in the industry. Her passion is making design invisible and usable: design "that just works". She has been researching the cognitive science of creativity for many years and developed the methodology and the platform SparkTank to reduce bias in creativity and to improve inclusivity in innovation.
AARON HAYES
Technical Adviser
Aaron is a talented full stack software engineer with a proven ability to bring new products to life. Aaron has taken ideas to product for both Business 2Business SaaS and B2Consumer products at various start-ups.
LUKE McGRATH
Business Adviser | Co-founder
Luke is an investment and financial services professional. He has held senior positions with some of Australia’s largest investment banks and financial services organisations.
Luke has advised numerous companies and individuals across industry.
MARK PADDENBURG
Business Adviser
Mark joined the SparkTank team to assist with business development and marketing initiatives - he’s a connector / facilitator and a strong advocate for the lean startup methodology and tools that enable organisations to be more effective at engagement and ideation.
Mark is an experienced business development executive, skilled in strategy, planning, transformation and innovation. Mark is a Graduate Member AICD, with a GradCert in Management (UQ) and a Bachelor of Commerce (GU).
ABOUT US
SMARTER & BETTER.
THIS IS HOW WE DO IT.
OUR STORY
Our goal is to make creativity and innovation accessible for everyone!
We are a team of creative thinkers who believe anyone can innovate. However, not everyone has access to specialist designers who can define and assist with understanding problems and use industry standard techniques to develop solutions.
We developed SparkTank to overcome many of the limitations of classical face-to-face brainstorming. Our designers have studied and researched creativity and developed this tool to remove problems such as groupthink and to also minimise cognitive bias that creates barriers for creativity. The tool also maximises several critical elements in creativity including diversity, improvisation and chance.
We also want to make the process fun. You can earn points by being an innovator and sharing your ideas. The more ideas you create, the higher your innovator status.
