When I talk about SparkTank I am often asked, "How do you know your process is better than traditional brainstorming?" or "What data have...

Design thinking became a hot topic in the early 2000s when it received attention in a number of business publications including Business...

Why is it important to have a good problem statement? Understanding the causes and ensuring that you fix a real problem is an important...

I have spent a lot of time researching creativity and idea generation. I was searching to find something to help prompt new ideas, to...

Asking people in a group to come up with new ideas or solutions to problems is difficult. Most people struggle to generate ideas cold...